Platypus Wine Tours is a tour and transportation company specializing in unforgettable Napa Valley and Sonoma Valley wine tours, offering a lighthearted and fun approach to wine tasting and learning about wine. If you're looking for an anti-wine snob wine tour, this is the one.

They needed a new website featuring a clean, modern design and a much-improved SEO/SEM (paid search) strategy to go with it to more effectively present their available tours, guide customers quickly and easily through the reservation process, elevate their brand, and acquire new customers.

The new website, along with a targeted online advertising campaign on TripAdvisor and other travel websites, rack cards placed at hotels and other tourist locations, integrated blog, and promotional video resulted in above average response rates, increased website traffic (up 24%) and online tour reservations (up 33%), significant and consistent growth in their business, and allowed Platypus to expand into new markets.